In our latest edition of The PNF Edit, we explore what the future of social media could look like as we move toward 2026. From algorithm changes and AI-driven content tools to the rise of authentic connection, experiential events and private communities, we break down the trends that will shape how brands communicate in the years ahead. Discover the insights that matter most, and how to future-proof your strategy in a landscape that never stands still.

On 18th September, PNF Marketing took on the 15K Tough Mudder in support of Mental Health Matters. Led by Founder Faye Potter, the team faced 30 obstacles, icy plunges, and plenty of mud, all in the name of resilience, teamwork, and raising awareness for mental health.

PNF Marketing has spent the past year collaborating with Moriarty Events on marketing consultancy, social media management, and creative briefs for world-class brand experiences. Highlights include directing the photography and videography for the Bucherer x Rolex event at St Paul’s Cathedral, and supporting the launch of The Insider – Moriarty’s new platform sharing insider perspectives on luxury trends.

This summer, PNF Marketing facilitated a corporate hospitality day for Lineup Polo at The Cartier Queen’s Cup — delivering a full-service experience from managing the day’s logistics to curating collaborative brand moments. With Squerryes sparkling wine served on arrival and subtle marketing touchpoints woven throughout, the event showcased our approach to experiential marketing: elegant, intentional, and deeply connected.

Influencers Charlotte Hallett and Nicky Koopmans tell PNF Marketing their favourite brand picks for Black Friday.

PNF’s selection of Country Lifestyle Black Friday Deals.

Behind the scenes of events social media management at Hickstead.